Support Local Merchants On Small Business Saturday
Forget Black Friday. Instead of whisking through Chatsworth Street on your way to the cookie-cutter chain stores of the Northridge Maul, stop in at a few of our independent local retailers for your Christmas shopping on Small Business Saturday: Small Business Saturday is an American shopping holiday held on the Saturday after Thanksgiving during one of the busiest shopping periods of the year. First celebrated on November 27, 2010, it is a counterpart to Black Friday and Cyber Monday, which feature big box retail and e-commerce stores respectively. By contrast, Small Business Saturday encourages holiday shoppers to patronize brick and mortar businesses that are small and local. You never know what you might find, and you'll be supporting the independent businesses that give our town character. Happy shopping!